Feb 14, 2012

Sharukh Khan Reveals newlooks of Kolkata Knight Riders

The Kolkta Knight Riders promoted by Bollywood superstar Shah Rukh Khan and Juhi Chawla  announced the launch of a new marketing campaign, 'New Dawn New Knights' with new purple colour, ahead of the Indian Premier League season V
 Shah Rukh, Juhi Chawla and Jay Mehta along with the CEO Venky Mysore.
 Both Shah Rukh and Juhi exuded confidence that their refreshing approach would bring good result to the team.
Some team members,including Yusuf Pathan and others, were introduced on the ocassion. They also unveiled the new and refreshing logo of Kolkata Knight Riders (KKR) in Mumbai. The new look of the logo was unveiled by the owners of KKR, Shah Rukh, Juhi Chawla and Jay Mehta along with the CEO of KKR Venky Mysore.
Shah Rukh and new logo of KKR

The new design retains the traditional team colours of purple and gold but incorporates a striking new logo.

Discussing the changes in the design and logo, team owner Shah Rukh said, "The golden color was because I like gold and the black has been changed because I was told that it was not lucky. And last year since we couldn't make it to the last four I can't even argue with it."

However, taking forward the discussion Shah Rukh said Juhi wanted the clothes to be in pink. "Juhi's suggestion was to make our clothes into pink and that suggestion may follow if you don't win the finals this year. And you can imagine Yusuf Pathan in pink dress," the 46-year-old said. 

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